If Nuxe was a spirit, it would be a woman...
In 1957, a Paris pharmacist with a fascination for phytotherapy and aromatherapy founded Nuxe. In 1989, Aliza Jabès took over the brand and did her best to revive a pioneering cosmetological concept combining nature, health and beauty. Its first-born product was a worldwide success - The Huile Prodigieuse enlightened the year 1992. This divine care was born from the needs of this young mother who was working next to her baby to have a multi-usage and multi-purpose care dedicated to working women such as herself. Beauty editors and women recognized at a glance this dry oil which instantly became the brand’s flagship product. Then other legendary Nuxe skin care products came along: Rêve de Miel, Crème Fraîche de Beauté, Crème Nirvanesque…| | | |
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